At Online Optimisation, we do things differently. Unlike many agencies that outsource their technical work, we have a team of fully trained in-house programmers ready to tackle any issue instantly—no delays, no third parties, just fast, expert solutions when you need them.

Our passion is driving online success, and we’re committed to helping your business grow and thrive. With full transparency, you’ll always know what we’re doing and why. Whether you’re a small business looking for an affordable plan or a larger company with complex needs, we have the expertise to deliver real results—all under one roof.

When you choose Online Optimisation, you’re choosing local experts, hands-on support, and a team that’s invested in your success.

Getting started is easy! Send us a message, give us a call, or visit our office in Camden, NSW—we’d love to chat about your project. Whether you need a new website, SEO, or digital marketing advice, we’re here to help.

At Online Optimisation, we believe in honest advice. If we don’t see potential in your project, we won’t just take your money—we genuinely want you to succeed, because when you win, we win too. We’re not here for quick profits; we’re here to build lasting partnerships and real results.

Let’s discuss how we can help your business grow—join the Online Optimisation team today!

Our goal is to have your website live within a month—but if you’re in a hurry, we can move faster. We’ve launched sites in as little as 24 hours when needed. The timeline depends on your needs and how quickly we can work together. Either way, we’re here to get you online, fast.

If you’ve filled out one of our online enquiry forms—great! Mel or John from our team will be in touch shortly to chat about your project. Depending on what works best, they’ll either give you a call or send over our online worksheet to gather a bit more info.

Once we have everything we need and have reviewed it with the team, we’ll send you a formal proposal outlining the cost, inclusions, and next steps.

When you approve the proposal—welcome aboard! We’ll get started on bringing your website to life.

When you build a website with us, you get to work closely with our designer Mel. She will ask you about designs you like (if you have any) and from here she will create you something new and unique. First she will design your Home page and she will send you a preview. At this point you get to give your feedback and she will tweak the design until you are happy. Once the home page is complete. She will follow this design flow over the rest of your website. Getting your tick of approval on every page before it goes live.

The answer to this is easy! YES. If you build a website with us you are very lucky. We are one of the only local Web Companies in the Macarthur area that also have a team of highly qualified and highly skilled programmers working right here in our office! Our designer Mel will create your entire website, but if there is any custom coding that is required or anything tricky, our programmers are able to jump in and help. Our developers have created and worked on some of the largest sites in Australia.

You get lots of chances during the build to give your feedback. We make sure when we design a website we get your tick of approval on every page. If for some reason you were not liking our design and we couldn’t make you happy (it’s never happened). We will offer you a full refund; we don’t want anyone to be unhappy with their completed website.

Yes, absolutely! Just send us your website address, and we’ll take a look to see how we can help.

At Online Optimisation, our websites start at $880 for a 2-page website, but unlike many competitors offering low starting prices with hidden costs, our package includes it all, no surprises, just a fully-featured website designed to your needs.

We give you full control over the design with unlimited tweaks, ensuring you’re 100% happy with the final product. In fact, we’re so confident in our work that if we can’t make you happy, we’ll give you your money back, though we’ve never had to!

But we don’t stop at just building your site. Our expert team is here to help you grow it, offering SEO, Google Ads, and digital marketing to take your online presence to the next level. With Online Optimisation, you’re not just getting a website—you’re getting a partner in success.

Whether you’ve come to us with an existing website or we’ve built you a brand new one, we will always ask what your goals are and what you envision your website to do for your business. For some it’s simply about having a presence, but for most, it can be an incredibly powerful sales tool to attract new clientele and/or sales.

There are a number of ways we can help you to get traffic to your website with the most well known methods being SEO (Search Engine Optimisation) and SEM (Search Engine Marketing, or Google Ads). Both of these online marketing options we are well equipped to deliver on with our highly qualified team. If you would like to find out more about what options would be more suitable for you and how it all works, simply get in touch and our team will talk you through some things.

At Online Optimisation, there isn’t an industry we haven’t worked with. However, we specialise in eCommerce, achieving outstanding results for our clients as well as our own projects. Whether you’re an accountant, solicitor, or a tradesperson, we have the expertise to build a website that works for you.

In fact, tradies are one of our favourite industries to work with! We don’t just create functional, high-quality websites to showcase your work—we also leverage Google Ads and SEO to drive real results. Many of our tradie clients have seen such significant growth after working with us that they’ve had to hire more staff just to keep up!

No matter your industry, we’re here to help your business grow and succeed online.

Our sites can be set up on your own hosting and left to run independently. For a simple site that isn’t crucial to your business, this might be sufficient. However, if you view your website as an investment, then ongoing management is essential.

Over 43% of websites are built on WordPress, with the next largest platform accounting for about 6%. This makes WordPress a significant target for hackers, necessitating constant updates to servers and software to stay ahead of security threats and technological advancements.

In 2023, WordPress received over 20 updates, and each plugin, including WooCommerce (the most popular e-commerce plugin), had around 33 updates. While some updates can be automated, not all can, and certain updates may cause conflicts, leading to site issues. When problems arise, we prioritize fixing our clients’ sites first. We set up and maintain their sites with optimal configurations, allowing us to resolve issues quickly and efficiently.

In contrast, if a site has been neglected for over a year, it requires significantly more work and cost to fix. Moreover, an untouched site loses value over time, and even Google recognizes this, ranking it lower in search results.

A management plan acts as insurance and assurance, ensuring your site operates safely and efficiently month to month. Similar to how phones require regular software updates and eventually need replacing, your website is an investment that represents your business and generates revenue.

We sure can! Our team of highly skilled and highly trained programmers are able to create any web based software systems that you require. Send us a message and we would be happy to discuss your project and show you examples of what we have created.

We sure can. We can create a Magento site for you or manage an existing site. We have helped create some of the biggest Magento sites in Australia. Magento is an Ecommerce system used mainly for larger, more complex, and higher volume sites. We have worked with Magento for over 20 years and have a team of experts specialised in getting the best out of the system. Magento is also known for being very expensive to run but we believe we have the most competitive prices in Australia because our expert team know how to keep costs down from experience.

SEO, short for Search Engine Optimisation, in the most layman’s terms is the process of optimising your website in order to rank high in the search engine (Google’s) results for specific keywords or search terms the user types in when looking for your product and/or service.

SEM, short for Search Engine Marketing (most notably Google Ads), also aims to rank your website high in the search engine results for your target keywords, however you pay Google for the high rankings.

As such, SEO tends to be a long term game, whereas SEM can get you very quick results.

When talking about generating traffic to, and getting leads from your website, we will always ask you a few key questions to work out the best strategy for you:

1. What results are you looking for?

2. How quickly do you want those results?

3. What’s your ideal budget to get those results so it’s profitable?

Our team of experienced professionals are here to help guide you in the right direction!