by Joshua Morrison | Mar 30, 2026 | Growth, Website Design
We talk to tradies every week at our Camden office. Electricians, plumbers, builders, landscapers, fencers, pest controllers. The conversation almost always starts the same way: “I know my website is not great, but I do not know what is actually wrong with...
by John Foskett | Mar 14, 2026 | Growth, Online Marketing, SEO
AI This morning John spoke to local businesses about the emergence of the digital age and how it can benefit your business. What is happening in the world of technology at the moment is quite exciting and it was fun showing these local businesses some of the current...
by John Foskett | Mar 6, 2026 | Growth, SEO
DIY SEO Tips ahead! In the words of Bill Gates, “Content is king!!” What do we mean by that exactly? There’s a reason Google is the number 1 search engine in the world- because you know you’ll consistently get the right information you’re...
by John Foskett | Feb 28, 2026 | eCommerce, Growth, Online Marketing
How do I get traffic to my site? This is the million dollar question we’re often asked here as a team and the answer isn’t straight forward… What our next questions to you will often be is, what is the end goal, how quickly do you want results and...
by John Foskett | Jul 5, 2023 | Growth, SEO
Why SEO is important? SEO, or Search Engine Optimisation, is an essential aspect of online marketing and website development. It focuses on improving a website’s visibility and ranking on search engine results pages (SERPs). Here are some key reasons why SEO is...
by John Foskett | Jul 8, 2022 | Growth
Growing Camden Most of the people in our team at Online Optimisation grew up in Camden. We have seen the town change and transform. Camden isn’t the small town it used to be. The owners of Online Optimisation have been living in Camden for nearly 42 years. They...